Strategies That Make a Difference

Pharma Services

NCI Consulting offers a portfolio of services to help clients identify, evaluate, and implement commercial growth strategies. Working collaboratively with our clients, we develop customized approaches to address their unique business challenges. Select examples of our services are described below.

Strategic Planning

We help clients develop and crystallize the vision and longer-term strategic plan for their businesses. Services include:

  • Landscape and situation analysis
  • Opportunity identification and evaluation including ideation and data-mining
  • Scenario planning and opportunity modeling
  • Strategic prioritization and planning process optimization
  • Training programs, templates and frameworks
  • Decision-making and alignment workshops/facilitation

Early Development

We provide a range of commercial support services to help early development teams make key strategic decisions. Services include:

  • Landscape analysis (market definition, sizing, commercial/competitive assessment)
  • Opportunity identification and prioritization
  • Target product profile and claims development
  • Clinical and commercial plan synergism
  • Contingency planning
  • Partnering strategy development, assessment and implementation planning

Scenario Planning

We help clients objectively anticipate and develop preparedness plans to address future uncertainties. Services include:

  • Scenario identification and evaluation/modeling
  • Facilitating workshops for strategy development and contingency planning

Lifecycle and Marketing Maximization

We leverage our deep commercial expertise to help clients identify and develop opportunities to maximize brand growth. Services include:

  • Marketing and product innovation
  • Claims and messaging optimization
  • Professional and consumer/patient marketing strategies
  • Environmental management strategies (patient advocacy, public policy, regulatory issues)
  • Decision-making and alignment facilitation/workshops (internal, cross-partner)

Competitive Strategy

We are a leader in helping clients assess and address evolving competitive challenges. Services include:

  • Competitive landscape analysis
  • Threat and opportunity assessment
  • Benchmarking
  • War games and competitive simulations

Rx to OTC Switch

For 25 years, we have been a leader in Rx-to-OTC switch assessment, planning and implementation.